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July 2011 Rental Market Update

Tuesday, July 19, 2011

I am pleased to advise that the average rent across our managed properties has increased from $527/wk to $548/wk since the start of the 2011 calendar year. This is due to both increased rental demand and great negotiating by our property managers. Well done! (Refer to graph below)

Despite now being in a winter market we have seen our vacancy rates continue to remain very low. Our vacancy rate is currently 0.69% compared the REINSW figure of 1.5%. Additionally our July 2011 vacancy rate is less than half of our July 2010 figure of 1.51%. This is great news!

News at Focus
It's now been 6 months since I advised you of our new team structure, I can tell you that it was the best decision I have made for Focus and our new vision, “We do What We Say”. The results are tremendous and targets being achieved in the business have beaten all my expectations and these results never faltered even whilst I was recently on away annual leave in June. We also launched the new owner statement last month that offers

Rental arrears rates are consistently less than 2% (very low by industry standards), outstanding requests down 80%, inbound phone calls are down 80% and we have a vacancy rate that is consistently below REINSW figures. These are just a few examples, with many more also achieved by our team.

What does this mean for you? Increased efficiency in the handing of enquiries and faster response times for our property investors and tenant clients and clearly demonstrates our proactive, hands on approach. Please help me in applauding the team at Focus, Senior Property Manager Joseph Radice, Leasing Executive Victoria Bradshaw-Cochrane and Operations Manager John Keogh.

Focus Property Sales
Are you thinking of selling? Or maybe just after an idea of what your property is worth? Focus has been selling property since 2005, specializing in selling tenanted investment properties. We pride ourselves on formulating strategies for our investors that will not only maximize the sale price, but also maintaining your cash flow during the selling process. Please contact us if you would like to receive to complimentary market appraisal

Until next time, take care - Bernie Mitchell.

- Bernie Mitchell

July 2011 Rental Market Update
19 Jul 2011
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as at 30/1/2012
as at 30/1/2012

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